LVMH takes stake in lab-grown diamond company Lusix
Image: Lusix.com The group’s investment arm, LVMH Luxury Ventures, has acquired a stake in Lusix, a lab-grown diamond company led and owned
“Consumer has a right to know if he is buying a natural or synthetic diamond.”
Image: Eva De Bleeker – Belgian State Secretary for Consumer Affairs – source: OpenVLD Today, the distinction between a natural and a
Synthetic diamonds
Diamonds, this marvel of nature that makes us say that we should not give in to the lure of synthetic diamonds…
Lab-grown diamond awareness is strong, but consumers still confused
Most consumers have heard of lab-grown diamonds. They know they exist. But many still aren’t quite sure what they are. That’s according
Natural diamonds resiliently face increasing competition of artificial stones
Natural diamond producers have signed a cooperation agreement with Chinese jeweler Chow Tai Fook. The intention is that Chow Tai Fook, the
Is a synthetic diamond really an ecological diamond?
The brand Pandora has decided to abandon diamonds from mines and use only synthetic stones, made in a laboratory. But is the
“Diamond Foundry ads could confuse consumers”
Image: Diamond Foundry BBB National Programs’ National Advertising Division (NAD) has recommended that Diamond Foundry modify some of its advertising, to better
De Beers reveals growing synthetics demand
Nearly half of US consumers would seriously consider acquiring lab-grown diamonds, believing them to be a fun, fashionable and lower-priced alternative to
GIA now giving details of lab-grown treatments
Image: GIA The Gemological Institute of America (GIA) has started providing specific information on post-growth treatments for synthetic diamonds, marking the latest
Aether: modern alchemists turn airborne CO2 into diamonds
Image: Aether © Each carat produced by Aether removes 20 tons of greenhouse gas from the sky, entrepreneurs say.