A new fine-jewelry show will launch in Las Vegas during the upcoming trade-fair season, the event’s organizers said last week.

Premier, which will feature jewelry manufacturers and brands, emerging designers, and timepieces, will be located at the Las Vegas Convention Center, alongside the Las Vegas Antique Jewelry and Watch Show, and the AGTA GemFair Las Vegas. The show is scheduled to run from May 31 to June 4, overlapping with JCK Las Vegas.

The launch of Premier has been many years in the making,” said Drew Lawsky, show director of Emerald Expositions Jewelry Group, which is organizing the exhibition. “This event will provide a home in Las Vegas to manufacturers and brands who are seeking an alternative environment in which to exhibit during [trade-fair week].